Use Search Engine Listing Services to Create a Bigger Web Presence for Your Site

When we think about search engines we usually think about the big guys. You know, Google, Yahoo! and MSN. These search engines are great, however, they are not the only ones that are used. There are actually several hundred search engines and you may be missing out if you are not getting yourself listed in as many as possible.

Search Engine Listing Services

There are numerous free search engine listing services available that will submit your site to about ten to fifteen different search engines.

This is great, but the problem here is that it can take a lot of time for the search engines to crawl around to your site, especially if it's not generating a whole lot of traffic.

So, what you may have to do is spend a little money. There are several search engine listing services that will submit your website on a monthly basis to these search engines in order to create a sense of urgency about getting to your site. Sites that tend to be popular tend to get the most attention.

You can submit your site to the search engines yourself by using their submit form, but how many search engines do you know of? You might be able to think of six or so search engines, but there are actually hundreds of them out there.

Sure Google is one of the most popular along with Yahoo! and the other big guys, but what about the search engines in different countries and the others such as Alta Vista that don't get used as often.

Some Internet users still prefer these search engines over the others as you can sometimes find more interesting sites that the big guys weren't interested in. These are the sites you are going to be targeting when you use a search engine listing service.

Getting Listed Doesn't Mean You Will Get a High Ranking

When you are first listed, you will not automatically receive a high rank for your particular keywords. This simply means that the search engines know you exist, which is the first step in the entire process. Search engine listing services are able to provide you with an easy to use tool that will get you listed and noticed initially and will continue to get you noticed. But, you have to continue to keep working at moving yourself up the list. You Get What You Pay For

You can use the free services and this is good to get you started, but you are almost always going to see more traffic from the paid submission services. These services also speed up the process of getting you submitted because you are a paying customer.

This means that you are going to need to set up a budget. This will depend on how fast you want to get listed. If you have a small budget, then you will find that Yahoo!'s human-compiled directory is one of the best to ensure that the major search engines pick you up. Paid placement programs are also an option. You are often able to get listed quickly, if you are willing to pay a monthly fee.

Essentially you are setting up a paid advertisement programs such as AdWords in Google and then as your site gets more hits from advertisements you can end up in the natural listings. After a good while and a lot of traffic you may be able to drop your paid advertising and you'll get noticed due to traffic to the site.

Important Points About Search Engine Listing Services

• Just because you submit your site doesn't mean you are going to end up near the Top 10.
• You will need to continually add and change the content on your site to keep the search engines coming back to you.
• You may have to budget a good sum of money in order to be placed more quickly.